Whether you are new to the massage therapy industry or are a veteran massage therapist looking to expand your client base, marketing on the Internet the best way to reach people in your area searching for your services. This can be done in many ways. For brevity we will break down the different aspects of a Massage Advertising Campaign into 5 simple steps.
The first step is building a website that is capable of helping you achieve your business goals. If you want a website that performs well on search engines it needs to:
- load fast
- have good content
- comply with w3c validation standards
Global Market Exposure is a Massage Web Design Company that builds websites to these standards. But a website is nothing if it doesn’t look good. While we focus on building websites that perform well on search engines we are also experienced in designing websites that allow for optimal user experience and retain brand recognition. We have multiple Massage Website Templates designed using modern Content Management System Platforms.
Search Engine Placement is one of the fastest ways to get potential clients on your website. It is one of the most effective forms of Massage Advertising but it is not the only method of building traffic to your website. Search Engine Optimization can also be extremely lucrative for Massage Therapists looking to expand online.
3. Massage SEO
Search Engine Optimization (SEO) is the process of improving the ranking of a web site or a web page in search engines via the “natural” or un-paid (“organic”) search results. Massage SEO is the corner stone of all serious Massage Advertising Campaigns.
4. Social Media Marketing
Facebook is the most popular website on the Internet and it is an excellent way to market your massage business. This can be done in a few different ways. The first is the Social Media aspect of Facebook which allows you to interact with potential clients and network with other professionals. To do this you must have a personal or business profile. It is recommended to have a business page if you plan on doing serious Massage Marketing on Facebook. Another way to Advertise your Massage Business on Facebook is through paid banner advertisements. Global Market Exposure custom designs Facebook banner ads and ad text for every Facebook Advertising Campaign at no additional cost.
5. Viral Marketing
Viral Marketing is the act of making something popular through the process of internet sharing, typically through video sharing websites, social networking sites like Facebook and email. Viral videos often contain humorous content and include televised comedy sketches. Viral Video Marketing is one of the best ways to generate traffic to your website. It can be done through a catchy video commercial, motion graphics animation, or reality show skit. Viral Marketing not only works for the Massage Therapy industry but also closely related industries like Chiropractic Medicine, Naturopathic Healers, Acupuncturists, etc.
Every Massage Therapist or Massage Therapy Clinic should seriously consider advertising online. It is one of the most effective forms of advertising in today’s market. Receive reports which allow you to track your Advertising ROI. Global Market Exposure is proud to be one of the webs most dedicated Massage Advertising Companies.