Posts Tagged ‘cms’

WordPress 3.1

Wednesday, February 23rd, 2011

Wordpress 3.1 ReleasedWordPress 3.1 Release

The morning of Feb 23rd, 2011 marked the release of WordPress codename revision “Django”.  Django is named after the 1920-30s jazz guitarist Django Reinhardt.  WordPress has kept a schedule of fairly regular updates and most of them have been maintenance related.  As they stated after the 3.0 release, the year following, more of their resources would be spent on community development and improvement.  The WordPress 3.1 release signals that they are still implementing new tweaks and features during this time as well.  You can see some of the major updates and additions down below.

WordPress continues to lead the way in Content Management Systems.  WordPress is the CMS of choice here at Global and we a couldn’t be happier to see the constant improvement and development of this system.  We recommend it for both personal and business implementations alike as it has an use of use an flexibility unmatched on the market (no disrespect to other software like Joomla which has many great features of it’s own).  WordPress has the ability to be a simple blog for a personal site or run full-fledged e-commerce setups and that’s why it’s our CMS of choice.

WordPress 3.1 Features:

Here are some of the new WordPress features and updates, visit their full  WordPress 3.1 page for the long list.

  • Internal Linking – click a button for an internal link and it allows you to search for a post or browse a list of existing content and select it for inclusion.
  • Admin Bar – contains various links to useful admin screens. By default, the admin bar is displayed when a user is logged in and visiting the site and is not displayed in admin screens for single blog installs. For multisite installs, the admin bar is displayed both when visiting the site and in the admin screens.
  • Streamlined Writing Interface – new users of WordPress will find the write screen much less cluttered than before, as more of the options are hidden by default. You can click on Screen Options in the top right to bring them back.
  • Post Formats – meta information that can be used by themes to customize presentation of a post. Read more in the article Post Formats.
  • Network Admin – move Super Admin menus and related pages out of the regular admin and into a new Network Admin screen.
  • List-type Admin Screens – sortable columns for list-type screens and better pagination.
  • Exporter/Importer Overhaul – many under the hood changes including adding author information, better handling for taxonomies and terms, and proper support for navigation menus.
  • Custom Content Type Improvements – allows developers to generate archive pages, and have better menu and capability controls. Read more in the article Post Types.
  • Advanced Queries – allows developers to query multiple taxonomies and custom fields.
  • Refreshed Blue Admin Color Scheme – puts the focus more squarely on your content.

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Posted in Content Management Systems, Web Design, Wordpress | 1 Comment »

Search Engine Friendly CMS

Thursday, September 2nd, 2010

Search Engine Optimization

Search Engine Optimization is the organic pursuit of search results with the world best search engines.  The process involves a combination of factors which contribute to how highly your site ranks on specific search terms.  These can be short phrases of two words or much longer content management systemsmultiple word phraes (long-tail key phrases).  Search Engine Optimization is different than search engine placement like Google placement, but just as complex.

Content Management Systems

CMS or Content Management Systems are easy ways to manage your websites and all of the content you need to place within them.  There are many content management systems on the market and most of the best ones are free and open-source.  Not all of these are Search engine optimization friendly CMS, so it pays to do a little research before choosing one for your online business usage.

SEO Friendly CMS

Search Engine Optimization Friendly CMS are very simply, CMS setups which are easily readable by search engines and thus able to be search engine optimized.  Good search results do not solely rely on keywords but a myriad of factors.  Global Market Exposure are your internet marketing and web design experts.  We work with search engine optimization friendly CMS such as WordPress, which provides quality website performance.

At Global we pride ourselves on performing ethical SEO with a combinati0n of quality web design, often with search engine optimization friendly CMS, premium placement services, banner advertising and all manner of positive internet marketing techniques for all of the major internet market niches, including: Interior Design Websites, Real Estate Website Design and Small Business Websites.  What we have discussed today are just a few of the services and niches that we provide and cover, check out the many other blog posts and rest of the home page for more information.

Additional Global Market Exposure Services:

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Posted in Banner Advertising, Brand Recognition, Facebook Advertising, Global Market Exposure, Local Advertising, Premium Placement, Search Engine Optimization, Web Design | No Comments »

Vacation Rental Website Design

Saturday, August 21st, 2010

Vacation Rental Website

If you own a vacation rental company and are looking to enhance or create your web presence, you need to be aware of some things concerning your vacation rental website.  The main thing that you need to understand is the competitive nature of Vacation Rental Websites.  Vacation Rental websites are very popular searches on all the most-used search engines.  So it becomes very important for you and your business to have a high quality Vacation Rental Website Design.

Vacation Rental Website DesignVacation Rental Website Design

Vacation Rental Web Design is one of the niche web site designs that our web design team covers here at Global Market Exposure.  Our Vacation Rental Websites can be custom designed specifically for you based on your budget and the type of package you select with us.  Each site is designed with aesthetics, efficiency and relevancy in mind.  First, we make you site look good.  A site that is attractive to buyers is one they are more likely to stay on or re-visit.  To go in hand with great visuals, efficiency is a must.  Your website code must be quick to load and have compliant code (xHTML/HTML & Google).  If your site looks good, but is hard to navigate or slow to load, people aren’t going to be interested.

The next important thing is the relevancy of content on your pages, the amount and extent of your services is dependent on the package you choose to go with.  Check out our premium placement and search engine optimization services.  We provide these as separate service or part of larger, more comprehensive internet marketing campaigns.  We also cover many important internet niches like Real Estate Web Design, Animal Breeder Websites and Transportation Web Design.

Vacation Rental Website Template

For those on a tighter budget or clients looking for lead captures we also have vacation rental website templates that are easily and quickly customizable to meet your needs.  Vacation Rental Website Templates provide a certain amount of plug-n-play effectiveness.  The drawbacks are that the site will be similar to others using the same template.  However, with quality extendability and tweaking this similarity will not be apparent to the potential clients.  Again, depending on your package, templates will also allow you to edit and post additional information on your own through the use of a content management system.

Let Global Market Exposure help to establish your Vacation Rental business through high-quality, efficient Vacation Rental Website Design; providing you and your business with extensive brand recognition and a high level of advertising ROI.  Contact us today, and we can get started for you right.

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Posted in Brand Recognition, Global Market Exposure, Premium Placement, Search Engine Optimization, Web Design | No Comments »

Content Management Systems

Friday, August 20th, 2010

content management systemsCMS

Web Content Management has been around for quite awhile. WCM is specifically the management of intranet systems and HTML content on a website or websites.  Content Management Systems or CMS manage a multitude of content made available across multiple websites or singular complex or collaborative sites.

Content Management Systems

CMS setups can handle all sorts of file-types.  The system is designed to handle creation, distribution, management and publishing of content for the web, this includes: documents, audio, video, graphics and pictures as well as standard text data and web design.  Content Management Systems allow a user or multiple users to frequently store and display these data-types while providing the ability to control, publish and revise all content as needed.  Most major businesses today make use of content management systems on their websites for both blogging purposes and business needs.  There are three major content management system frameworks in use currently.

Top Content Management Systems

Joomla! – This CMS officially came into existence on Sept. 1st 2005.  Joomla! enables users to build web sites and applications.  It’s ease-of-use and the ability to extend it’s base functions make Joomla! a popular content management system.  Joomla! is also open source and available to everyone for free.  Some of the companies that use Joomla! are MTV, Citibank and IHOP

WordPress – WordPress is the most popular content management system and blogging software currently used today.  It’s widget and theme systems are easy to use and do not require PHP or HTML code editing to use.  In fact, templates and themes can be switched on the fly with out effecting page or post content with this user-friendly content management system.  WordPress has been around since 2003 in one form or another and currently is in 3.0 release as of June 2010.  WordPress is also open source and is used by businesses and personalities such as: Kobe Bryant, Katy Perry, Boston University, Mozilla Labs and many more. We often use this for templates, like Small Business Template design.

Drupal – Another open source content management which makes use of PHP is Drupal.  It has been around since 2001 but has grown exponentially in the last few years.  Much like widgets or plug-ins with other content management systems, Drupal uses modules.  The base install comes with core modules and user-created modules both free and commercial extend Drupal’s capabilities further. Critiques have included backwards compatibility and learning curve which the developers have striven to correct in recent releases. Some major sites using Drupal are: New York Observer, Popular Science, AOL Corporate and Portland State University.

Global Market Exposure makes the most use of WordPress currently.  Our talented web design team says that each one of these content management system packages have their benefits and drawbacks.  We can work with whatever package you prefer when designing your website.  No matter which you choose, Global will help to spread your business branding and internet presence through various tools and methods, including search engine placement and search engine optimization, along with many advertising strategies including Facebook advertising.

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Posted in Banner Advertising, Facebook Advertising, Global Market Exposure, Premium Placement, Search Engine Optimization, Web Design | No Comments »

Small Business Website Template

Wednesday, August 11th, 2010

Small Business Website Small Business Websites

As a small business you need to be able to compete on the internet in order to dominate your local market. Most people jump on a computer and search Google when looking for local services. Phone Books, Newspapers and 411 are outdated ways of finding local services. Modern marketing tactics largely consist of Search Engine Placement, Search Engine Optimization and Web Design. It all starts with a great website. Many website development companies build beautiful websites that don’t perform well on search engines. We specialize in designing websites that not only look great but also perform well on search engines like Google. We use Search Engine Optimization techniques and tools to give your website a fighting chance at competing online. We understand that website design and internet marketing services can be expensive for a small business. That is why we offer affordable web design solutions. Call us today for more information about our Small Business Websites (503) 305-6319.

Small Business Website Template

One of the ways that we make competing online more affordable for small businesses is using website templates which can be easily customized for your business. Our small business website templates are built suing optimized code and content for search engines like Google. If you are starting out online and find that web design services are just out of your current budget a small business website template might be right for you. All of our Small Business Website Template clients are eligible for upgrades if down the road they want to build a more customized website.

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