Search Engine Optimization
By now, almost everyone has heard of Search Engine Optimization, or SEO. There are good ways (Google Compliant) to implement Search Engine Optimization and there are bad ways. Global Market Exposure prides itself on using the most ethical and compliant methods available to achieve results and returns on your business and advertising ROI. As Wikipedia describes it, Search Engine Optimization (SEO) is “the process of improving the visibility of a web site or a web page in search engine via the ‘natural’ or un-paid (‘organic’ or ‘algorithmic’ search results“. These methods are often difficult to understand and more-so to implement on a high-level. This is a nice addition to Google Placement services.
Search Engine Optimized Websites are essential to your website performance. Research needs to be done to target specific phrases and phrasing which will target your business or service demographics and more specifically, what they are searching for. For instance, many small business make the mistake of targeting people searching for their business name. While it is possible that previous clients and possibly their friends might be searching for “Fred’s Bank”, it is more likely they will be looking or “local banks” or “(City Name) credit union”. This is an important distinction as then your type of business i.e. Banking becomes associated with your business name in the search results, thus improving Brand Recognition and Awareness.
Search Engine Optimization is much more than key word targeting however. While specific algorithms of the search engines are unknown, we know that quality web design is a huge part of organic search engine success. The Global Market Exposure web team are experienced and professional and know how to design or provide web templates which are ready for search engine optimization success. Whether you are looking for Interior Design website builds or you need to do some Realtor Advertising pages, we have got your covered. Call about our Web Design and Search Engine Optimization packages. Also check out some of our additional service below.