Archive for the ‘Global Market Exposure’ Category
Wednesday, December 1st, 2010
FREE CUSTOM FACEBOOK TAB* ($500 VALUE)!
When you spend $1,000 or more on Facebook services you get a Free Custom FMBL / Facebook Tab for free. Add a custom FBML page and you’ll receive more fans and be able to show your ads to them for free. Many of the biggest companies make use of this valuable additional Facebook Marketing Tool. In fact, Thousands of businesses are taking action to win customers and build their brand on Facebook. Here are just a few examples of big businesses taking advantage of this wonderful promotional tool:
http://www.facebook.com/continentalairlines
http://www.facebook.com/pepsi
http://www.facebook.com/belvederevodka
It’s time to take your business to the next level of social media marketing with Facebook Advertising and your Free Custom Facebook FMBL Page / Tab.
*Free custom FBML landing page available with qualifying packages over $1000/mo Does not apply to Social Advantage packages. Call 503-305-6332 and talk to a rep today to find out more or use the contact form above.
Posted in Facebook Advertising, Global Market Exposure | No Comments »
Thursday, November 11th, 2010
Here are some of our latest website designs. They encompass a variety of industries and areas. From Limousine Service, Massage and Vacation Rentals to Gutter Cleaning Services, Medical Services, Infant Education and Dog Breeding. We are proud to provide a unique combination of superior web design and on page search engine optimization techniques with every one of our websites. We use a Search Engine Friendly content management systems which are built using Google Compliant Code. Please visit some of the links below to view some of our recent website designs and updates.
Tags: google compliant website, portland web design company, search engine friendly website, Search Engine Optimization, seo, Web Design, website development
Posted in Global Market Exposure | No Comments »
Friday, November 5th, 2010
Email marketing remains a highly effective and valuable marketing tool to this day. It comes in just below SEP (Search Engine Placement) in terms of high return on investment marketing strategies. There are many things to be aware of when attempting make use of email marketing. Stringent anti-spam laws have had a huge impact on legitimate email campaigns. Due to the prevalence of spammers on the internet, strict filtering will sometimes catch legitimate mails. You need to know how to structure email newsletters to have the best change possible to reach clients with the information that is relevant to them, and that’s where Global Market Exposure comes into the picture.
Email Newsletter Service
Global Market Exposure designs and sends high-quality emails as part of their Email Newsletter Service. Our Emails follow Best Practices and adhere strictly to Anti-Spam laws and regulations. We design to your specifications or can provide you with different designs and options depending on the package you choose. Email Newsletter Services are perfect for both short-term and long-term marketing campaigns. Do you have a band? Do you travel to craft-fairs? Have a screening party for your new film project? An email newsletter, announcement or blast will help to notify your friends, family, associates and future contact or clients of your specific event to ensure a good turnout. If you have a seasonal business or event schedule, Email Newsletter Services is again the way to go. Global can design a template which can easily be adjusted to match the seasons and your seasonal content, while providing a consistent framework recognizable by clients and associates. Where a time affair, monthly company update or even a weekly product or service notification, Global Market Email Newsletter Service is just the thing you’re looking for.
Global does not purchase email addresses, or “harvest” as it’s known. We only use confirmed leads and contacts. You will need to supply a list of family, friends, clients or business contacts who already work with you or have requested information from you, per the CAN-SPAM laws. We can help you setup an e-mail capture form which will allow people to subscribe to / request being added to your Email Newsletter Services.
Contact newsletter@gmesem.com for information on pricing and options. We look forward to working on your campaign.
Tags: email campaign, Email Marketing, email newsletter, email newsletter service, email newsletter services, email newsletters
Posted in Email Marketing, Global Market Exposure | No Comments »
Thursday, October 14th, 2010
According to a new study referenced in this article on Transworld Business about MasterCard, eCommerce sales show large increase in August. Apparel was the leader of all categories with nearly 13 1/2% in growth from the previous year. In fact, apparel sales continue their climb, showing a nearly 4% gain from the 2009 fiscal year. September continued this trend with a nearly 8% increase over August with apparel again leading the way. eCommerce footwear sales also had a strong showing with a 9% year-over-year increase.
MasterCard Advisors SpendingPulse is a macro-economic report tracker for national retail industries services and sales. Their reported stated that, “sales continued to show tepid growth compared with retail sale a year ago. From a sector-by-sector point of view, some categories built on the momentum from August while others showed lacklsuter performance, tending towards the flat to slightly down, compared to the same month in 2009.”
Michael McNamare, the VP of Resech and Analysis for the SpendingPulse program noted that, “Overall, September continued the pattern we have observed of consumers spending selectively and leaning towards non-discretionary rather than discretionary items. Variables to keep in mind when looking at spending across the country are regional extremes putting a damper on some sectors while helping others. The strong performance of the financial markets, which often helps the higher-end sectors, did not appear to do so in September. The month benefited from late back-to-school shopping, with some apparel shopping pushed back from August to September as parents postpone fall and winter purchases until the cooler weather arrives.”
In consecutive months, Total United States Apparel Sales post a year-over-year increase at 3.8% a nice gain over the 2.6% raise during the month of August. As this years 2nd biggest year-over-year gain for the sector, the industry has now shown gains six out of nine months running. Just like in August, the Family and Child-based segments pushed categorical growth, increases were 2.3% followed by 7.9%. Footwear showed a modest increase of .7%, only slightly lower than the previous .9% gain during the month of August. Again, much like in August, the Male and Female categories were the only sectors decreasing. Women’s dropped .2%, a smaller loss than August, and Men’s decrease nearly 3 1/2% year-over-year.
Tags: apparel ecommerce, ecommerce, ecommerce apparel, ecommerce business, ecommerce report, ecommerce reports, ecommerce web business
Posted in Global Market Exposure, ecommerce | No Comments »
Monday, October 4th, 2010
CTR or click through rate is an important metric we use to measure the effectiveness of an ad. Click through rate is defined as the percentage derived from dividing the number of times a user clicks on an ad (clicks) by the number of users who view the ad (impressions). Click through rates vary widely depending upon the venue. Google, Bing and Yahoo ads search engine text ads attract many more clicks per user who views the ads than banner ads.
CTR Click Through Rate Google, Yahoo, Bing
Google Click Through Rate
A high click through rate tells the advertiser that his ad is relevant and useful to the users who are seeing it. By earning an above average click through rate, you prove that your ad is relevant. This provides several benefits including lower cost per acquisition, higher average position (aka ad rank), and more traffic. The system wide average for Google CTR is just over 1.5%. Our Google Advertising professionals will craft your ad to earn the highest possible relevancy score. We often achieve click through rates over 10% for our clients. The screen shot to the left shows a CTR we earned for a real estate client.
CTR Click Through Rate Social Media Sites
Facebook Click Through Rate
Banner advertising is fundamentally different than search marketing. When a user see’s your Bing or Yahoo ad, they are actively searching for information related to your products or services. With display advertising they are surfing a news site, talking with friends through social media, or doing other things which are usually not related to your business. Because the user’s intent is usually something other than interacting with your advertising, banner ads produce much lower click through rates than search ads. CTR is still important. As with search ads, banner advertisers will enjoy reduced prices and more traffic if they achieve higher click through rates.
Win at search at social media marketing
Whether you want to help customers find you on Google or put your business out there on Facebook, contact Global Market Exposure today. Our expert team will help you build a winning campaign on Google, Yahoo, Bing, Facebook, or other top performing websites. Are high per click costs and low click through rates frustrating your efforts? Our experts average 4 times higher than the system wide averages on all major self serve advertising platforms. Why spend hours or days learning online advertising when our team can deliver your message to your target market effectively right now? Contact Global Market Exposure today.
Tags: banner ads, Banner Advertising, click through rate, ctr, search engine marketing, search engine text ads, social media marketing
Posted in Global Market Exposure | 1 Comment »
Friday, September 24th, 2010
Search Engine Friendly Web Design
Global Market Exposure is your search engine marketing company. We specialize in building websites that are designed for performance on search engines like Google (Search Engine Friendly Web Design). We design our websites to load fast, be user friendly, and turn impressions into conversions. One excellent example of this in action is our latest line of Vacation Rental Websites. They are designed using state of the art Content Management Systems which means you will be able to edit content quickly and easily. We also use proven search engine optimization tools to ensure that your website performs well on search engines.
Vacation Rental Website Features
Our Search Engine Friendly Vacation Rental Websites can include the features listed below:
- Featured Listings
- Online Booking
- Map/Directions
- Specials/Discounts
- Facebook Like Button
- Your Own Blog
- Custom Graphics
- Embedded Video
- Galleries/Slide Shows
- Virtual Tours
Vacation Rental Website Design
Our Featured Listings can include galleries, slide shows, descriptions, lists of amenities, discount codes, and online booking. Our Designers will create custom graphics for your vacation rental website to make it stand out from the crowd. Our Vacation Rental Website Features make your website perform for you. We want your new vacation rental website to book your listings. Your success is our success, that is why we encourage our clients to capitalize on the advertising opportunities that we offer. Once you have your new vacation rental website we recommend building it up with Search Engine Optimization (SEO) and Google Placement. SEO will increase your rankings in organic search results on all major search engines. Placement will put your website on the first page of major search engines in front of renters searching for vacation rentals in your area.
Tags: google, placement, search engine, search engine friendly web design, vacation rental web design, vacation rental website, vacation rental website features
Posted in Global Market Exposure, Premium Placement, Search Engine Optimization, Web Design | No Comments »
Sunday, September 5th, 2010
As Google is by far the most popular search engine on the internet, and important way to begin Search Engine Friendly Website design it to keep Google Compliance in mind. Building a Google compliant website is a balance of optimization, and design using the most ethical web standards and practices. Website code must be HTML/xHTML and use no so-called “black hat” practices in order to be Google compliant and thus be a search engine friendly website.
Search Engine Friendly Websites
Search engine friendly website design begins with quality code and aesthetics which load efficiently and quickly. Often one of the best ways to achieve this is by using search engine friendly CMS (Content Management Systems) such as Joomla, Drupal or the very popular WordPress. Our talented web design team often makes use of search engine friendly CMS, it allows them to quickly build sites for all the top internet niches, like pet breeding, real estate web design and many others. This also allows the client to upload content through an easy to understand interface depending on the package or level of service you choose.
Search engine optimization is a great companion to Google placement services, and we practice SEO web design with every site we work with. Global Market Exposure builds its business by building your business and brand recognition, and it begins with optimized web design practices. Check our service and client testimonials on the Global Market Exposure homepage and some of the selected articles listed below.
Tags: Global Market Exposure, google, google complaint, google compliance, google placement, Search Engine Optimization, search engine placement, seo, Web Design
Posted in Banner Advertising, Brand Recognition, Facebook Advertising, Global Market Exposure, Local Advertising, Premium Placement, Search Engine Optimization, Web Design | 1 Comment »
Saturday, September 4th, 2010
eBusiness Website
eCommerce or Electronic commerce is also known as eBusiness. eBusiness websites exist to buy and sell services or specific products over the internet and other computer networks. This is an extreme growth industry, so companies that know how to properly plan, design and execute ebusiness websites are in demand. eCommerce based website design is one of the many specialties of the Global Market Exposure web design and marketing teams.
eCommerce Website Design
should reflect the quality and competence of your company enhancing your brand recognition. We can promte your company with custom banner ads which spread that recognition and places your company in front of the highest amount of potential customers possible; this provides an excellent advertising ROI. eCommerce Website Design can be geared towards goods and service that are online, like streaming media, 
electronic books and software. Some eCommerice website design are for auction, trading and advertising communities. But perhaps the strongest application and use of eCommerce Website Design is in the online retail service industry, where you directly market individual or groups of products straight to the consumer. This includes Food, flowers, DVDs and Video, Travel booking and even online banking. Almost all brick and mortat retail industries now have use eCommerce Website Design to promote their brand in the on-line world.
Global Market Exposure is you best choice for Portland Web Design services, including eCommerce Website Design. We have found much success in a myriad of internet market niches, including: real estate web design, pet breeder websites, and vacation rentals. Check out some of our many other services and niches in the list below:
Tags: ebusiness, ecommerce, ecommerce web design, ecommerce website, electronic commerce, Global Market Exposure, portland, portland web design, web business, Web Design
Posted in Banner Advertising, Brand Recognition, Facebook Advertising, Global Market Exposure, Premium Placement, Search Engine Optimization, Web Design | No Comments »
Friday, September 3rd, 2010
Compliant Code Website
Have a compliant code website is one of the first steps towards Google compliance. A search engine optimized compliant website means that your web design is built while following all of the W3C (World Wide Web Consortium) code standards. This means that all of the HTML/xHTML, php and any other web code meets modern day practices and standards. W3C compliant code websites are more efficient, use the latest and most optimized code and removing old deprecated code to meet all of the new standards. Web design from the Global Market Exposure team always has compliance in mind as the first step towards Google Compliance.
Google Compliance
Google Compliance rules are part of the algorithm that Google uses when calculating your rankings on various search terms as well as determining the validity of your website. Compliant code web design is part of Google Compliance, the rest can be accomplished through some common sense. While Google does not specifically list out what their rules are for compliance, Global Market Exposure has developed consistent and proven web design, placement and optimization methods which continue to provide a high ROI for our customers.
Google Compliant Web Design
We practice W3C and Google Compliant Web Design with each and ever site we work with, by using in-house methods and the highest ethical practices when it comes to things like SEO and SEP, the same goes for our Facebook Advertising and Myspace Banner ad creation. You will be happy with the services you receive from Global, period. We are simply the best at what we do. Have a look below at some of the various internet niche markets where we continue to be successful on a national scale.
Internet Marketing Niches
Tags: banner ads, Banner Advertising, compliant web design, google, google banners, google compliance, Web Design, web practices
Posted in Banner Advertising, Facebook Advertising, Global Market Exposure, Local Advertising, Premium Placement, Search Engine Optimization, Web Design | 1 Comment »
Thursday, September 2nd, 2010
Search Engine Optimization
Search Engine Optimization is the organic pursuit of search results with the world best search engines. The process involves a combination of factors which contribute to how highly your site ranks on specific search terms. These can be short phrases of two words or much longer 
multiple word phraes (long-tail key phrases). Search Engine Optimization is different than search engine placement like Google placement, but just as complex.
CMS or Content Management Systems are easy ways to manage your websites and all of the content you need to place within them. There are many content management systems on the market and most of the best ones are free and open-source. Not all of these are Search engine optimization friendly CMS, so it pays to do a little research before choosing one for your online business usage.
SEO Friendly CMS
Search Engine Optimization Friendly CMS are very simply, CMS setups which are easily readable by search engines and thus able to be search engine optimized. Good search results do not solely rely on keywords but a myriad of factors. Global Market Exposure are your internet marketing and web design experts. We work with search engine optimization friendly CMS such as WordPress, which provides quality website performance.
At Global we pride ourselves on performing ethical SEO with a combinati0n of quality web design, often with search engine optimization friendly CMS, premium placement services, banner advertising and all manner of positive internet marketing techniques for all of the major internet market niches, including: Interior Design Websites, Real Estate Website Design and Small Business Websites. What we have discussed today are just a few of the services and niches that we provide and cover, check out the many other blog posts and rest of the home page for more information.
Additional Global Market Exposure Services:
Tags: cms, content management system, Facebook Advertising, Global Market Exposure, google placement, Local Advertising, Search Engine Optimization, search engine placement, seo, Web Design
Posted in Banner Advertising, Brand Recognition, Facebook Advertising, Global Market Exposure, Local Advertising, Premium Placement, Search Engine Optimization, Web Design | No Comments »
Google Compliant Website
